BALLY WOMEN'S SS17 COLLECTION TAKES BRIGHT TO ANOTHER LEVEL

BALLY'S SPRING/SUMMER 17 COLLECTION IS ALL GOING STRAIGHT ON OUR MUST-BUY LIST.

Iconic Swiss brand Bally revealed their Spring/Summer 17 collection at an exclusive showcase in Triennale Di Milano for Milan Fashion Week. Bright and bold, this latest collection is nothing short of striking with sharp shapes and block colours leading the charge. The narrative of the collection focuses on the 'Personal Revolution' of a confident and already bold woman, ready to start anew with some eye-catching garments in citrus-bright hues. In the accompanying campaign, that woman is model Lineisy Montero, sporting the coolest vibe and even cooler Bally pieces, shot by Paul Wetherell and styled by Jonathan Kaye.